We asked Customer Experience experts the following questions about their DIGITAL Customer Experience Strategies, and they were kind enough to share their insights with us:

  • How are you currently using Customer Journey Mapping to interact with your customers? Read insights
  • How do you approach Omni-channel in your organization? Read insights
  • How do you go about adopting a mobile first strategy? Read insights
  • How do you choose which digital channels to invest in? Read insights
  • How are you using digital channels to aid your customer experience? Read insights
  • How do you align your digital strategies to balance business goals with customer needs? Read insights
  • How do you use digital to drive customer retention and conversions? Read insights

Contributors Include:

CHIEF CUSTOMER

Customer Experience Officer,
Ingrid C. Lindberg

Stevie Awards – Maverick of the Year & Best New Product or Service of the Year

CROWE HORWATH LLP

Associate Director, Client Experience,
Michelle Morris Freet

TRADEKING

Director, Client Experience,
Karen Kerley

LENOVO

Executive Director, Lenovo.com Global Usability & Customer Experience,
Rick Medeiros

ICW GROUP

Customer Experience Strategist,
Carol Buehrens

TELUS

Director, Digital Customer Experience,
Tim Hassed

BUILD-A-BEAR WORKSHOP

Chief Marketing Officer,
Gina Collins

NATIONWIDE INSURANCE

VP, Multi-Channel Customer Experience, Agency & Field,
Ron Kerr

TEMKIN GROUP

Customer Experience Transformist & Vice President,
Aimee Lucas

STANDING ON GIANTS /TELEFÓNICA

Chief Community Officer,
Vincent Boon

SCHNEIDER ELECTRIC CANADA

Senior Manager, Digital Customer Experience,
Steven Javor

INDIGO.COM

Director, Digital Customer Experience,
Renee Raceine-Kinnear