In an increasingly digitized world, the balance of power between customer and business is blurred. Rapid digital technological advancement gives you the power to engage, compete and grow! Source practical tips to:
Implement digital to transform your CX and positively impact your bottom-line.
Demanding, and ever connected customers are now in the driver’s seat. A holistic strategy incorporating technology, culture and product is key to success and growth. Hear key insights from DBS, on how their journey to leveraging digital technology and shaping the future of banking:
Hear key insights from the world’s number one digital bank
Bringing together a stellar group of leading CX champions from a cross-section of industry in discussion on how to excel and over deliver on customer expectation. Source practical tips to understand:
Gain insights from leading CxO’s on why DCX is crucial for business growth.
Being customer centric is now the benchmark on what determines continued business success. Increase speed to market of new products and services and streamline operations with a customer-centric culture. Master strategies to:
Make a CX first approach your leadership priority.
Structing an effective digital customer campaign is crucial for customer acquisition. Source practical tips to:
Create integrated digital marketing strategy to capture the hearts and minds of customers
Harnessing social media for innovation project success
A road-map on how you can grow your business at scale, through implementing a robust DCX strategy
In a digital and content driven economy you need to create leading-edge customer engagement. Ensure your cross-channel content transforms your customer engagement with your brand. Gain practical insights on how to:
Learn how to integrate digital marketing for greater ROI on your marketing spend
AI and ML, as MIT Sloan describes is needed to “radically improve performance… and to change customer relationships, internal processes and value propositions”. Source practical tips to:
Gain insight into how AI and machine learning can accelerate digital engagement
The best digital experiences are designed for all customers, not just market personas. Expand your brand’s reach by considering all users in your Digital CX design. Gather practical insights to:
Improve your service delivery to connect with a wider audience.
Mobile apps, using open API’s in creating a seamless integrated experience. With technology constantly advancing and machine-learning automating many tasks to scale, using APIs helps you meet, and exceed customer expectation.
Learn how to ensure your mobile app design is developed with a CX-led approach:
Optimize your mobile-channel strategy and engage with your customers on their prepared channel.
How will next-gen CX technologies shape how companies engage with new and existing customers.
Keep abreast of major tech treads and how you can leverage them to create exceptional digital customer experiences. Develop a blueprint to:
Use technology to improve your customers experience with your brand across all touchpoints.
According to a recent study over sixty percent of senior marketers invest their allocated budget to content, development and performance optimization. Plan your integrated digital CX strategy to ensure better performance and
optimization. Achieve a step-by-step action plan to:
Successfully plan an integrated DCX strategy from a UX, design-led lens.
Your competitors are improving their digital CX each day, and you must too. Place the customer first and manage their journey and interaction with your brand. Walk away with an action plan to:
Take away practical insights on how to manage CX across-channels for consistent brand experience.
AI and ML, as MIT Sloan describes is needed to “radically improve performance… and to change customer relationships, internal processes and value propositions”. Master the success factors to:
Using AI and machine learning to accelerate digital engagement
One of the most common challenges is the development of a strong, consistent customer engagement experience. Source practical tips to:
Stay ahead of the competition by identifying engagement gaps.
The art of creating a cross-platform integrated digital customer experience. The importance of identifying customer behaviour and tailoring a personalised experience is crucial for customer engagement. Master success factors to:
Gain insights into changing customer behaviour from a uniquely APAC perspective.
Understanding the importance of behavioural analytics to drive customer acquisition, retention and growth. Learn how to use advanced analytics to compete in a world created by demand;
See how customer behaviour data can be used to increase customer retention and maximize profits.
In-order to win the hearts and minds of customers, brands must now utilize both data, and technology to gain a 360-degree customer view. Take away instantly deployable strategies:
Keeping your customers coming for more through targeted customer segmentation
Digital customer experience is all about creating memorable experiences, and lasting impressions. Generate greater loyalty with the right information, product and service for your customers in real-time. Take back to the office a plan to:
Gain key insights on how you can strike a balance between maximizing profit and delivering on customer expectations.
Online customer activity and the data collected from them give companies greater insights into customer behaviour, specific nuances and preferences to tailor product offerings. However how can businesses aggregate and use data, whilst ensuring customer privacy and security. Understand how to create a roadmap to;
Learn to balance balancing data privacy strategies and still meet customer need for personalisation.
Employee Experience is the new frontier in CX. Focus on your employees to develop the ultimate way to delight and surprise customers. Gain insights on:
Gain insights into how EX impacts the overall brand experience - and brand perception.
Structuring an effective digital customer campaign is crucial for customer acquisition. Source practical tips to:
Creating an integrated digital marketing strategy to capture the hearts and minds of customers
Forward-thinking companies understand the imperative of turning their customer contact center into a profit center that helps achieve the company’s revenue goals. Walk away from this interactive session understanding:
Navigating the technology landscape is no easy feat. Adopt new technologies to decipher what will and won’t work for you. Source practical tips on understanding:
Navigate the technology landscape to boost your DCX efforts.
With 90% of customers trusting peer references (Deloitte), it’s no surprise that most executives see CX as a major priority. To stay ahead, you must remain competitive in a dynamic marketplace characterized by increasing technological and complexity.
Create a roadmap to:
Optimize your CX with full-journey digital solutions
From virtual assistants that personalize the shopping experience to the next generation of assistance with tax preparation, AI is enabling more conversational, highly relevant and human-centred user experiences than ever before. Create a roadmap to:
Leverage AI to face the future with confidence.
One of the keys to driving customer engagement lies within programmatic marketing. Take-away key strategies on how to optimise:
Learn how to integrate, and optimise your programmatic strategy
Using game theory in the development of and execution of loyalty programs and promotions. With over 34,000 promotions for Shop Your Way partners on a platform, designed for loyalty and data collection, learn how gamification can help engage and wow your customers;
How to ensure customer loyalty and retention by using gamification