Adam Kaftalovich

Digital Marketing, Strategy and Technology Leader


All Sessions by Adam Kaftalovich

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Day 1: Nov 12, 2025

Day 2: Nov 13, 2025

4:00 pm

WRAP UP SESSION: FROM CODE TO CX

Bridging Strategy, Technology & Execution in the Age of Digital Transformation

Turn complexity into clarity by aligning business, marketing, and tech teams around unified CX goals by:

  • Building scalable digital solutions that address both customer expectations and business KPIs
  • Using product thinking and agile methodologies to drive continuous improvement in CX initiatives
  • Balancing creativity and structure when managing multimillion-dollar transformations
  • Translating customer insights into actionable strategies that work across industries and platforms

Blend strategic vision with flawless execution to create customer experiences that deliver measurable results.