Professional: Insights Executive with extensive global leadership experience in insights, research, marketing and strategy, having worked in CPG, Retail and Tech verticals, both on the client and agency side.
Personal: A feminist, 2SLGBTQIA+ ally, avid (read: average) reader, awkward dancer and stuck in a perpetual loop to get fit. Feel free to reach out if any of the above is of value or you want to nerd out over insights, marketing, branding, research, insights, strategy, or data (yes, pretty much anything).
Day 1: Nov 12, 2025
2:30 pm
FIRESIDE CHAT: UNIFIED COMMERCE
How Insights Influence Both In-Store and Digital Touchpoints, Ensuring a Seamless and Emotionally Resonant Customer Journey
Integrate actionable consumer insights into decision-making at every level to craft cohesive omnichannel experiences. Gain a behind-the-scenes look at how customer understanding is put into practice across business units. Develop a blueprint to:
- Transform consumer behaviour data into clear business actions that guide national and regional retail strategy.
- Facilitate cross-functional collaboration to build a more agile, insight-driven organization.
- Connect brand identity, customer feedback, and team development to support long-term growth.
Perfect product decisions, experience design, and messaging across digital and physical touchpoints to deliver consistent, customer-centric experiences.
Day 2: Nov 13, 2025
