Donna Dooher

President, CEO


All Sessions by Donna Dooher

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Day 1: Nov 15, 2022

Day 2: Nov 16, 2022

4:30 pm

4:30 pm

FIRESIDE CASE STUDY: FROM PLATE TO PIXEL

Reinventing Business Through Digital Resilience

The pandemic was a curveball for many, especially for sectors like restaurants and hospitality, where face-to-face interaction is the norm. Amidst the challenges of the pandemic, you must take a brave step of moving her nationally renowned restaurant into the digital realm. Execute the journey through this shift, how a business, so deeply connected to in-person moments, successfully ventured online. Take actionable strategies to blending traditional hospitality with digital brilliance on:

  • what strategies are effective for upholding and enhancing the customer experience?
  • What are the lessons learned in developing an e-commerce platform for industries deeply anchored in sensory in-person experiences?
  • When facing significant changes with high stakes, how can one balance the costs against the potential benefits of a digital and customer experience pivot?

In transitioning from in-person settings to digital interfaces, embed methods to ensure that brand warmth, authenticity, and human touch are preserved?