Tanya Kreinin is a visionary marketing and strategic communications executive, international award-winning brand builder, and inspiring leader with 25+ years of global experience in brand strategy, integrated marketing, corporate communications, and reputation management.
As Chief Marketing Officer at the University of Toronto, Tanya leads institution-wide brand strategy, global marketing, advancement communications, public affairs, and stakeholder engagement. She elevates U of T’s global reputation and positions the university for long-term success across brand advocacy, philanthropy, and government relations.
Known for her strategic leadership, creative vision, and audience-first approach, Tanya has transformed public perception and driven measurable results for both Fortune 500 companies and public sector organizations. Her early career in global agencies shaped her cross-sector expertise—spanning CPG, financial services, healthcare, retail, telecommunications, government, and nonprofit sectors.
She’s a passionate champion of purpose-driven branding and is recognized for leading high-performing teams and fostering cultures of collaboration, inclusion, and innovation. Tanya bridges strategy with execution, aligning brand storytelling with audience insight and business outcomes across digital, experiential, and traditional channels.
Her work has earned recognition from top programs including Cannes Lions, Clio, Effie, CMA, IABC, CASE, and AMA. Tanya is also deeply committed to mentoring emerging leaders in marketing and communications—and believes in continuous growth for herself, her teams, and the communities she serves.
Day 1: Nov 12, 2025
Day 2: Nov 13, 2025